Cutts: Redirects Don’t Pass Full PageRank & More Takeaways
Eric Enge has an outstanding interview with Matt Cutts. I have read through the entire interview and pulled out four key takeaways, but there is a lot more to be learned from the interview. I’ll list my takeaways in order of what I find to be most interesting:
(1) Matt Cutts confirmed that a [...]
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Google Explains How Their Search, Ads & Apps Work
Google is trying to show the public how transparent they are, especially since the EU antitrust investigation. First, the Google European Public Policy blog had a post from Matt Cutts on Google’s transparency. And now I see Google has made a landing page at google.com/howgoogleworks.
The new landing page has three videos on [...]
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Redefining The Local Opportunity – Key Highlights & Takeaways From Borrell’s Local Online Advertising Conference
The “Business of Making Money” (is there any other kind of business, really?) Local Online Advertising conference held by Borrell Associates in NYC a few weeks ago represented, for me, a turning point in my own understanding of the “local opportunity” and how it will bear fruit. First, a disclaimer: in my experience, novel concepts [...]
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Google, Yahoo & Portals Are Top Online News Sources: Study
Major news portals — like Yahoo News, Google News, AOL, and Topix — are the most commonly used online news sources, beating out the web sites of major news outlets like CNN, CBS, and the New York Times. That’s according to the the State of the Media report issued tonight by the Pew Research Center’s [...]
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Facebook Search Gains Boost Bing & Motorola Puts Bing On Chinese Android Handsets
In my discussion yesterday of the comScore search data I neglected to point out (as GigaOm has) that Facebook saw 10 percent search query growth in the past month. That’s significant and it validates an argument I’ve long made that Facebook could turn out to be a meaningful player in search, which would in turn [...]
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Math Engines: For Multiplying Mixed Fractions, It’s Wolfram Alpha Over Google & Bing
Ah, math. It’s why I became an English major. But now math is spinning back around and haunting me in the form of my fifth grader. Last night, I found myself dealing with how to multiply fractions as part of helping with his homework assignment. Um, yeah, I think I remember how. But to be [...]
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Andy Beal Brings His Reputation Management Workshop to Auckland & Sydney in May!
I absolutely love doing my online reputation management workshops. An entire day of me sharing just about everything I know about reputation management. Not only do I enjoy them, but the feedback has been amazing–just about everyone that attends walks away a reputation management expert!
So, I’m going international and bringing my workshop to Australia and New Zealand in May!
Thanks to a collaboration with Bullet PR, I’ll host my Auckland workshop on May 18th, then jump on a plane and host it again in Sydney on May 20th!
This one-day master class is the only way to get hands-on reputation management training from me, without paying my normal consulting day-rate. In fact the Auckland workshop is priced as low as $595+gst, while the Sydney one is just $550 for PRIA members!
Here’s what our day together will cover:
- Introduction to Online Reputation Management (ORM)
- The Art of Generating Buzz
- Get Five Stars at Customer Review Sites
- Blogging for Brand Control
- Social Networking Meets Reputation Management
- Own the First Ten Links in Google
- Building a Reputation Monitoring Safety Net
- A Blueprint for Fighting a Reputation Attack
- Your Seven-Step Action Plan
This will probably be the only time I host my online reputation management workshop "down under"–simply because it takes soooo long to fly there! So hurry and reserve your seat today!
A Guide To SXSW For Those Interested In Search Engines & Search Marketing
I’m attending South By Southwest for the first time, later this week. I have to say, already I find SXSW to be overwhelming — and I’m not even there yet! To get myself organized as to how to attack this monster, I starting making a list of search-related sessions. I thought it would be useful [...]
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Yahoo Gains AT&T, Loses T-Mobile Search Deal
Earlier this week, we discovered that Yahoo would be the default search engine on AT&T’s first Android handset, the Motorola Backflip. That’s a first as far as I know, an Android device that doesn’t present Google as the featured search engine.
However, in the bad-news column for Yahoo, according to PaidContent, T-Mobile has now swapped it [...]
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Awesome Social Media Workshops from Andy Beal & Marketing Superstars
How would you like to indulge in two days of hands-on, advanced social media marketing training?
Training from experts such as Jason Falls, John Jantsch, Giovanni Gallucci, yours truly, and a bunch of other top-notch marketers?
What if I said you could get that training for just $429? When was the last time you went to a 2-day event for less than $500?
What if I made that price even sweeter by providing you with the discount code “andybeal” which drops the price down to a crazy low $304!!!
Up for it?
OK, then head over to register for the Social Media Optimization Summit taking place in Dallas, TX on March 23 & 24.
There are dozens of workshops to choose from and I’ll be teaching you how set up your own social media monitoring alerting system–and I may even throw in some Trackur freebies too. 
See you there!
