In The SEO Game, It’s All About Strategies And Systems
When it comes to seo, folks tend to think of me as super-tactical (perhaps because, when presenting at conferences, I cram so many tips and tricks into my infamous 80 slide PowerPoints when I have only 10 minutes to present!) But in actuality, I’m really very strategic. My new title at Covario (now that Covario [...]
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Microsoft CEO Steve Ballmer to Keynote SMX West – March 2-4, 2010 in Santa Clara, CA
The dates are set and registration is live! Search Marketing Expo – SMX West happens March 2-4, 2010 at the Santa Clara Convention Center. Get exceptional content, invaluable connections and essential conveniences that make SMX conferences famous.
SMX West will begin with a fireside chat between Microsoft CEO Steve Ballmer and Danny Sullivan, editor-in-chief of SearchEngineLand.com [...]
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Twitter Conferences Are In
As part of the Internet marketing industry have you done the conference circuit? Have you been to SES, SMX (put cardinal direction here), Adtech, PubCon etc, etc? On a yearly basis how many of these trips can you justify or get away with? Well, with shrinking budgets everywhere now you have to add the new spate of Twitter conferences to your hit list of things you absolutely have to do to get out of the office learn more about the industry.
TechCrunch tells us of the growing list of conferences that are starting to sprout up as a result of the use of (or confusion around the use of) Twitter for business purposes.
It looks like the trend of Twitter conferences is growing, with more events popping up around the country. As we’ve said in the past and will continue to say, there are tremendous opportunities for businesses, brands, non-profits and individuals to use Twitter as a tool for customer support, fund raising, brand management, advertising, job search and much more.
I have not attended one but I can imagine they must be pretty quiet because everyone is likely to be talking to everyone but those right in front of them. I gotta tell ya that when someone tweets that they are talking to someone I wonder if they are even listening to them or concentrating on their 140 characters of brilliance they are allowing the rest of their audience to ingest.
Of course, if you attended the 140 Character Conference in New York in June the venue itself (which was literally underground) forced Twitterheads to actually listen to others since there was practically no connectivity for the attendees.
Twitter is so fascinating in that it appears that so many folks are finding ways to monetize the service without the service monetizing itself. At least with Google (which face it, is why most of these conferences exist in the first place) makes money and knows that these conferences will only help it make more.
So if you are tired of the usual shows and you need more opportunities to ‘network’ then think about these:
- TWTRCN 09 DC- for non profits and government types. October 22 in Washington, DC.
- 140 Twitter Conference / LA – Endorsed by Biz Stone. Need we say more? September in Los Angeles (for those who didn’t get the LA part of the title).
- 140 Characters Twitter Conference – Jeff Pulver’s deal goes west coast on October 27th in Los Angeles.
- Cool Twitter Conferences- Apparently this is a traveling road show that has stops scheduled in Boston and San Francisco.
So don’t miss your chance to blow off work get out and learn more about Twitter and the future of communications. Hotel bars in the areas of these meetings can’t wait to serve you!
The 3 SEO/SEM Conference Personas
I recently returned from the successful SMX-Advanced search engine optimization and advertising conference, and I had an epiphany: as a speaker, usability principles are applicable to these conferences. Which usability principle, you might ask? Before usability professionals create an information architecture and corresponding interfaces, they must identify and address various personas or profiles.
The primary persona [...]
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SMX East Returns to NYC Oct. 5-7 – Registration Open
The dates are set and registration is live! Search Marketing Expo – SMX East happens October 5-7 in New York City. Get exceptional content, invaluable connections and essential conveniences that make SMX conferences famous.
Whether you are just starting out in search or looking for advanced level tactics, work on an in-house SEM team, hail from [...]
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