Google Adds Public Data Search Tool To Labs
Google has announced a new tool called Google Public Data Explorer that’s now available in Google Labs. The tool is a follow-up of sorts to last year’s announcement that a limited amount of public data would be used in response to certain Google.com search results.
The Data Explorer tool includes data from the original three sources [...]
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Yahoo Updates Desktop Search Marketing Tool
During SMX West this week, Yahoo announced an update to its Yahoo Search Marketing Desktop tool for managing PPC campaigns. If you weren’t at the show to see it yourself, this Yahoo blog post details some of the upgrades that are now available:
Bulk editing: Easily make mass changes to settings such as status, match types [...]
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A Guide To Choosing Your Paid Search Management Tool
For SEM pros, a search management tool is one of the most important pieces of technologies they own, so it’s obviously critical to have the best tool for the job. I’ve referenced Bonnie Jo Davis’s list of the ten capabilities a PPC management tool must have before in this column, but let’s review again.
Paid search [...]
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Google’s Near Me Now: A Yelp Killer?
Just a couple weeks after failing to consummate a rumored deal to buy Yelp, Google has launched a mobile search tool that could take away the mobile market share of Yelp and similar sites/apps like Urbanspoon, MapQuest, and some of the yellow pages apps.
It’s called “Near Me Now,” and Google previewed it last month — [...]
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Collecta Launches Dedicated Real-Time MySpace Search
Collecta has announced a real-time search tool that taps into content posted on MySpace. The dedicated MySpace search includes the public comments, blog posts, videos, photos, and links that are posted by MySpace users. It can be accessed at myspace.collecta.com for now, and Collecta says the MySpace content will eventually be incorporated into its primary [...]
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How Boston.com Made Lemonade Out Of Local Search Lemons
I always thought that Boston.com’s local search tool on the site was a model for other newspapers to replicate. However it appears that “local search” on Boston.com was something of a failure. According to a story on the Nieman Journalism Lab site it never really took off:
The reality is that Boston.com’s local search never caught [...]
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Five More Search Tools You Should Know: Twitter Edition
It’s time for another in our occasional series of search tool roundups, but this one is more focused than previous articles: Rather than look at a variety of random search tools, I’ll introduce you to a handful of Twitter search tools that may have flown under your radar until now. You’ll learn how to search [...]
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Kayak.com Releases Travel Search Data & Travel Index Tool
Somewhat quietly, last week Kayak posted a new feature that opens up access to their search data using Kayak Trends. A key feature of Kayak Trend data is the KAYAK Travel Index™, an a statistical model that provides a measure of travel demand from analysis of searches on KAYAK sites, and aligns that with average [...]
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Bing’s New Mobile Voice Search Available On New Samsung Phone
The Bing Search Blog has announced a new mobile voice search capability that competes with, and even one-ups the more well known mobile voice search tools from Google.
The Bing voice search tool has three capabilities:
search Bing by speaking a query
dial a contact’s phone by speaking the number
compose a text message by speaking it
As eWeek’s Google [...]
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Yahoo Search Marketing To Launch Desktop Tool, Rich Ads, Network Distribution Control & More
The Yahoo Search Blog announced there are several features coming to Yahoo search ads, such as a desktop management tool, integrated rich ads, network bidding control and more. Specifically:
Yahoo Search Marketing Desktop Tool, similar to Google’s desktop tool to manage AdWords, that will allow advertisers to manage their search campaigns offline. Trust me, this [...]
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